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Achieving the objective of overcoming the traditional setbacks of a farmer's mental model to enable the optimum utilization of Fyllo app.
Customer referral feature was to be improvised in order to gain engagement of the users and increase the brand reach in an interactive manner.
Captured the habituated User behaviour to transition into an effective data utilization in terms of storage and matching accuracy in predictions.
Fyllo being one of the leading Agritech startup in the country, had its user base growing rapidly. Transformation of the app for better usability and website needed to reiterated to achieve better reach and business goals
