Customer Referral Page
Fyllo is one of the leading Agritech startups in India. It helps farmers all over India in precision agriculture through an IOT based device, giving predictions and suggestions through the Fyllo App.
Problems
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The existing referral system lacked user engagement and interest.
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Users were not aware of the monetary benefits.
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Low rate of conversions from the main page to the referral page
Target Users
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Existing farmers using Fyllo app and their friends/ family members (potential Fyllo App users)
Objective
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To make the referral page accessible and increase the engagement
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To help users understand the process of collecting credits and using the referral coupons for discounts
Existing Referral Page
Simple UI without any offer functionality, manually entering mobile numbers along with the history of previously referred.
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USE CASE I
Enabling the user to refer the app to a friend and earning credits on the initial referral with the help of a message
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USE CASE II
Making use of the referral by redeeming the code
Having a check on the previous transactions and status of referrals for referrers
PROTOTYPES
USE CASE I
USE CASE II